Here is the problem with most website development approaches: they start with design. It’s an easy trap to start focusing on color, fonts, animation, layout, and everything else that might offer eye-candy to the visitor. Let’s get this straight, design is critical but it must support the content and goals of the website.

A classic example is a website built of pure animation (watch our video review of just such a website) that looks pretty but is actually invisible to Google searches. Imagine the lost revenue incurred by allowing your competitors to get ahead of you in Google.

We will help you focus your business priorities online in order to encourage action from a visitor. We discuss your strengths and priorities first. Once hammered out, we consider how your design can enhance and support your business. Form follows function right?

Step 1. Analysis & Website Blueprint
We make sure that we understand your business. Together we create specific goals & calls to action for your website, determine your page structure, work with you to consider design options and develop a focused plan of action to get your website underway. After we have clarified needs we deliver a website blueprint for you to approve before we break ground on your website.
Next up: Our Design Philosophy