The world of Facebook and Amazon has created a slew of review sites that are magnets for conversation about your business. Are your customers saying good things about your business? Not so good?
It is critical to pay attention and contribute to these new social properties to ensure that they are not driving away potential customers… and are in fact working for your business.
Watch this video [7:58] presented by Peter Ericson (to SCORE in Hanover, NH) to understand what this is, and what you need to do to stay on top of your reputation online:
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