Selling Through Email: ExecutiveFlyers.com

Executive Flyers Aviation (EFA), based at Hanscom Air Force base, is the largest flight school in the greater Boston area. Their business teaches New Englanders how to fly. With a fleet of 30 aircraft their priority is to keep planes flying all day long, 7 days a week.

Understanding Your Website Activity Produces Sticky Visitors: SouthernCrossClub.com

The Southern Cross Club (SCC) keeps visitors longer on their website by giving them more what they want.

Reducing Paperwork & Building Client Relationships: Nexums.com

Nexum Development is an ecologically friendly residential builder in the greater Boston area. One of their latest projects was an exclusive 42 acre wooded development designed for nine building lots.

A complex project such as this created enormous amounts of paper. One of the…
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Ecommerce – Saving $ and Driving Orders: Seeleys.com

We humans are:

  • Lazy
  • Creatures of habit and
  • Respond well to ultimatums

…at least as far as ecommerce usage goes. With the formerly glamorous, suddenly useless, and now back in vogue shopping cart or online catalog, we behave exactly in this manner…
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Motivating Email Subscribership: CoachAndrea.com

So you have a whiz bang newsletter that you pour your heart and soul into and delivers content rich, client focused tidbits of gold. You’ve added everyone to the list including your not-so-internet-literate relatives and now you are staring at your homepage wondering just…
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